WELCOME TO MOXIE

Est 2020
January
Nationally Accessible
Based in DSM

Moxie Marketing DSM started with one simple belief: marketing shouldn’t feel this complicated.

After years of watching brands drown in busywork and agencies sell fluff over follow-through, we decided to build something better - strategy that actually performs.

Today, Moxie works with overextended marketing leaders who are done being the only thing holding the strategy together. We build the through-line — the clear, defensible system that connects every marketing decision back to a business goal. So the work doesn't just perform. It holds up.

No bloated retainers. No cookie-cutter content. Just clarity, context, and a little bit of Moxie.

The goal is simple: make it make sense.

Erin Haines Signature

At Moxie Marketing,
we operate on three core principles.

What we stand on


Radically clear.

Because “transparent” doesn’t cut it. We communicate with intention, not interpretation.

01 ✧


Strategically human.

Empathy drives results — not ego. Marketing works best when people come first.

02 ✧


Curious by design.

We question everything — because “that’s how it’s always been done” isn’t a strategy.

03 ✧

The numbers don’t lie

We’ve built our reputation on strategy that performs and relationships that last.
The proof? Less chaos, more confidence, and a lot of happy marketers.

90%

of clients renew

✦ 

80%

of new clients from referrals

100%

of projects delivered on time

MEET THE TEAM

Erin Haines headshot

Meet the minds (and the mutt) behind the magic. We blend strategy, structure, and a sense of humor — because good work happens when great people enjoy doing it.

Erin Haines

The business brain // digital strategy

Courtney Prinsen headshot

Courtney Prinsen

Master of motion // project management

Tucker Dog headshot

Tucker Dog

Paw-fect office assistant // treat enthusiast

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TSN

Your on-demand marketing collective

"She is BRILLIANT!"

FOUNDER ✦ VIVID LIFE SPA

WHO WE SERVE

After helping many organizations make sense of their marketing, we’ve learned where our work delivers the biggest lift. Here’s where clarity and performance meet.

  • Where purpose meets performance. We help purpose-driven organizations connect their data, content, and members — turning clarity into growth.

  • Built for builders. We help industry leaders modernize their marketing — transforming technical expertise into digital strategies that drive visibility, trust, and demand.

  • Clarity counts. We simplify complex services through strategy, storytelling, and digital systems that convert insight into measurable results.

  • We collaborate with creative teams and consultancies that need extra firepower — strategy, storytelling, or systems that scale.

  • Let’s chat anyway (*cough* we have a free 30 min discovery sesh *cough*) and discuss what changes you want to see in your business.

Let’s see if we click.

We offer a free 30-minute call.
No pitch. Just clarity.